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大夢想家的小傳媒夢

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大夢想家的小傳媒夢




    文/ 香港浸會大學傳播學研究生  張翌


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         肆月陸日,位於香港大埔區的鳳凰衛視環球新聞中心又迎來了她的訪客。與往日不同,這壹行人既不是傳媒行業的從業人員,也不是新聞專業的學生,而是壹群陪同孩子來參加由耀華文化聯合鳳凰衛視舉辦的“少年傳媒夢”活動的“家長們”。雖然今天的他們並不是主角,但卻收穫了意料之外的驚喜。

 壹到鳳凰衛視總部,小朋友們就迫不及待想要去演播室排練主持稿,家長們卻顯得有些依依不捨,壹個媽媽問工作人員“妳們會全程陪著他們錄節目嗎?”在聽到肯定的回答後才拍了拍孩子的肩膀放心的離開。有趣的是,離開孩子後,家長們佛重又回到了學生時代,剛剛還是操不完心的父母,現在卻成了認真聽講的學生。


“想當初我們的工作環境呀,特別狹窄特別小,妳們看,就這麼大壹個地方。” 鳳凰衛視的工作人員指著牆上壹張不足千呎的照片說到,“這是我們當時最大的壹間會議室,接待中外嘉賓、重要會議都在這邊舉行。”聽講解的時候,柔和的粉黃色燈光打在每個人臉上,壹個個微笑的臉龐都明亮了起來,也許是經歷過鬥和拼搏的歲月,所以更加懂得個中滋味罷。


 隨著鳳凰衛視李慧女士傳深的講解,這些伴隨孩子們壹同前往鳳凰衛視參觀的家長們連連回應:“是這樣啊。”在認真聽完壹部坎坷曲折的“發家史”後,參觀者們發出了這樣的感嘆。也許正是因為不盡相同的人生經歷,他們的共鳴更加深刻,理解各行各業背後的辛苦和努力。


牆上壹張張老照片述說著歷史,大家也和鳳凰衛視壹起重溫了過去。 “小小的文化單位也能上市,這不是癡人說夢,是有夢就能圓!”今天的鳳凰衛視,在全世界華人媒體中,已然是佼佼者,回顧這壹路,雖風雨兼程,但不足為懼,只因她選擇了遠方。

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“傳媒人的辦公室果然是豐富多彩。”壹行人來到辦公區參觀時,見到了各式各樣的桌面佈局和擺設,它們在井井有條的大格局裡無聲地彰顯著個性。有趣的收藏品和海報很快成為了拍照留念的對象。從《鐵馬冰河》的海報到鳳凰名人吳小莉的辦公室,壹時間,大家都化身迷弟迷妹,放佛第壹次見到偶像那樣開心。


         參觀的最後壹站是訪談節目《鏘鏘叁人行》的留念區,場景還原了節目錄製時候的所有擺設。對很多家長來說,這個節目與他們相互陪伴,壹起走過了貳拾餘載的歲月。在回憶面前,家長們抑制不住內心的喜悅和感動,走進留念區,拍照記錄下了這珍貴的壹刻。

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       電視,對於這些柒零、捌零後大朋友們來說,遠遠比今天零零後看的iPad和手機重要得多。不管是只有玖英寸黑白電視的大多數人,還是那個時代家裡有彩電的

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       “幸運兒”,對他們來說,那些放學後迫不及待回家,只為儘早守在電視機旁看節目的日子,都拼湊出了壹幅叫作“童年時光”的畫卷。


就像羅大佑歌詞裡說的那樣,大朋友們“舊日裏狂熱的夢”早已在記憶深處的角落裡落了灰,但今天,在鳳凰電視臺參觀的他們,卻意外找回了童年時最簡單純粹的電視夢。





  Childhood Dream

  Zhang Yi

  Text/ Master of Arts in Communicationv ,HongKong  Baptist University 

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 On April 6, the Phoenix TV Headquarters in Tai Po District, Hong Kong had accommodated a group of new visitors. Unlike previous days, the group is formed by neither media professionals nor students majoring in journalism, but “parents”, who accompany their children to the event “Youth Media Dreams” organized by CDCC and Phoenix TV. Not being the main character today, these “parents”, however, had an unexpected experience.

When arriving at the Phoenix TV Headquarter, the children immediately rushed into the studio to rehearse the news script. But their parents seemed reluctant to leave. “Do you accompany them to record the program?” said a mother who looked impatiently. The staff smiled “Yes, we do.” Then the mother walked way. What's interesting is that without worrying about the children, parents seemed to be happy to rejoin the scouting, as to be once again, young pupils.

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"Our work place was extremely small back to the days, you see, it's just a place like this." Ms. Li Hui, the guide person from Phoenix TV pointed to a picture on the wall, "Our largest office at that time, this is where we had meetings and conferences and such.” Yet the picture she pointed at shows an only maximum thousand-square ft room. During the tour, these visitors listened to the guidance carefully as if they thought of something. Maybe it was the hard days they experienced as well when they were young individuals, now with years of hard work, they must have known better of what endeavor is. They responded actively to the phenomenal evolution of Phoenix TV, “Oh, I didn’t know that story…” “Really interesting anecdotes.”








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Nostalgic photos on the wall were telling visitors authentic stories of Phoenix, through which the past became alive. “Why can’t a small-scaled news company be on the market? This is not a dream that can’t come true, is it?” Today, Phoenix TV is a pioneer among various Chinese media companies around the world. Since “I've decided to go to a distant place, I'll try my best to make the trip”.

“You can expect a lot to see in a media worker's office.” When the group came to the office area, a variety of desktop layouts and furnishings bumped up, which demonstrate specialties of ones they belong to in a well-organized structure, Interesting collections and posters quickly became popular photo-taking spots. for a time, everybody turned to a   fan who saw his or her idol for the first time.

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The last stop of the visit was the memorial area of the talk show “Behind the Headlines with Wen Tao”, a rebuild of all the displays from the show where people can take photos there. For many visitors, this program has been with them for more than two decades. As memories bringing back all the feelings of inner joy, they started to take pictures and record this precious moment.

“TV” means a lot to these visitors born in the 70s and 80s. Whether to those of majority with nine-inch black-and-white TV or the “lucky dog” who had a color TV at home at that time, what truly matters is those days when they can’t wait to go home after school to watch the show on TV, days that altogether pieced up a picture called "Childhood".

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As Luo Da-Yu wrote in his lyrics, although the “frenzy dreams of the old days” have already fallen into a dark corner deep down in the memory, today, after a tour in the Phoenix TV headquarter, the visitors get to recollect pieces of the pure TV dreams back in their childhood.




上壹條:2018年4月18日公司董事調研廣東順德私人投資社會福利企業 下壹條:促進與鼓勵中港少兒誦讀活動2016、2017活動總結